Privacy Policy

Last Updated: 2026

This Privacy Policy explains how Addax Software ("we," "us," "our," or "Company") collects, uses, discloses, and otherwise processes personal information through our website addaxsoft.com and related services. We are committed to protecting your privacy and ensuring transparency in our data handling practices.

Information We Collect

We collect the following types of information:

• Personal Identification: Name, email address, and other contact details you voluntarily provide through forms or contact requests.
• Technical Data: IP address, browser type, operating system, referring URLs, and device identifiers.
• Cookies and Tracking Technologies: Information collected through cookies, pixels, and similar tracking mechanisms (see Cookie Policy below).
• Usage Data: Pages visited, time spent on site, clicks, search queries, and interaction patterns with our content.
• Affiliate Tracking: Data necessary to track affiliate referrals, commissions, and conversions when you click through to third-party gambling operators.

How We Use Information

We use collected information for the following purposes:

• Analytics: Understanding how users interact with our website to measure performance and traffic patterns.
• Affiliate Tracking: Recording and attributing referrals to affiliate partners to calculate commissions and verify conversions.
• Site Improvement: Enhancing user experience, optimizing content, and improving website functionality and performance.
• Marketing: Sending newsletters, promotional content, or updates (only where you have consented or where legally permissible).
• Legal Compliance: Meeting regulatory obligations and protecting against fraud or illegal activity.

Cookie Policy

Our website uses cookies and similar tracking technologies to enhance your experience. These include:

• Essential Cookies: Required for site functionality and security.
• Analytics Cookies: Help us understand user behaviour and improve our services (e.g., Google Analytics).
• Affiliate Tracking Cookies: Enable us to track referrals and attribute conversions to gambling operators.
• Marketing/Advertising Cookies: Used to deliver targeted content and measure campaign effectiveness.

Cookie Opt-Out: You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling essential cookies may affect site functionality. You may also opt out of third-party analytics through services like Google Analytics Opt-Out.

Third-Party Links

Our website contains links to external gambling operators, casinos, sportsbooks, and affiliate partners. We are not responsible for the privacy practices, terms, or content of these third-party websites. When you click through to partner sites, their own privacy policies apply. We encourage you to review their privacy statements before providing any personal information. Our affiliate relationships do not imply endorsement of their privacy or security practices.

Your Rights

Under UK GDPR and Data Protection Act 2018:

• Right of Access: You may request a copy of the personal data we hold about you.
• Right to Rectification: You can request correction of inaccurate or incomplete information.
• Right to Erasure: You may request deletion of your personal data (subject to legal obligations).
• Right to Restrict Processing: You can limit how we use your information.
• Right to Data Portability: You may request your data in a portable, machine-readable format.
• Right to Object: You can object to processing for marketing, analytics, or profiling purposes.
• Right to Withdraw Consent: You may withdraw consent at any time where processing is consent-based.

For US Residents: Certain US state privacy laws (CCPA, CPRA, etc.) may grant additional rights. Please contact us for information specific to your jurisdiction.

To exercise any of these rights, please contact us using the details below.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this policy. Specific retention periods include:

• Account Information: Retained during your relationship with us and for a reasonable period thereafter for legal and accounting purposes.
• Analytics Data: Typically aggregated and anonymised after 12-24 months.
• Affiliate Tracking Data: Retained for the duration required by affiliate program terms and legal obligations (typically 2-7 years).
• Marketing Data: Retained until you opt out or withdraw consent.

Where data is no longer required, we securely delete or anonymise it. Legal or regulatory requirements may necessitate longer retention periods.

Contact Us

If you have questions, concerns, or wish to exercise your privacy rights, please contact us:

• Email: [email protected]
• Website: addaxsoft.com

We will respond to requests within 30 days (or as required by applicable law). If you are dissatisfied with our response, you may lodge a complaint with the Information Commissioner's Office (ICO) or your relevant supervisory authority.

Please note: This website is intended for users aged 18+ only and contains information about gambling services. Gambling may be harmful. Please gamble responsibly and refer to relevant gambling operators' responsible gaming tools and resources.